Daren Abney, executive director of the U.S. Cotton Trust Protocol, shares that the first continental European brand and retailer has joined the program. Major French fashion brand Kiabi, which has 579 shops in 25 countries has joined the program as part of their commitment to sustainable sourcing and driving positive social and environmental change in fashion retail.
As membership in the Trust Protocol continues to grow, the program reminds enrolled growers to upload their 2023 bales by March 1, 2024. For U.S. cotton growers who are not yet enrolled in the Trust Protocol, they are encouraged to visit TrustUSCotton.org to learn more about the program ahead of the next enrollment period which opens in January.